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International Business: The New Realities (4th Edition)
Download Ebook International Business: The New Realities (4th Edition)
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For courses in Business. International Business: A Millennial Approach International Business: The New Realities caters to a millennial audience, the most diverse and educated generation to date. The book speaks to readers of the technological age, facing a diverse and evolving economic environment fueled by the Internet and multimedia sources. By addressing issues such as the competitive job market and challenges faced by advanced economies, the text prepares readers for international business in our modern world. The Fourth Edition plays on millennials’ characteristics to engage them in the material. This includes their reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain skills they can apply towards meaningful jobs. The authors understand what motivates millennial readers and builds on their goals to help them obtain successful careers in international business. Also available with MyManagementLab® MyManagementLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. NOTE: You are purchasing a standalone product; MyManagementLab does not come packaged with this content. If you would like to purchase both the physical text and MyManagementLab search for: 9780134472454 / 0134472454 International Business: The New Realities Plus MyManagementLab with Pearson eText -- Access Card Package Package consists of: 0134324838 / 9780134324838 International Business: The New Realities 0134390172 / 9780134390178 MyManagementLab with Pearson eText -- Access Card -- for International Business: The New Realities
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Product details
Hardcover: 552 pages
Publisher: Pearson; 4 edition (January 15, 2016)
Language: English
ISBN-10: 0134324838
ISBN-13: 978-0134324838
Product Dimensions:
8.7 x 1.2 x 10.8 inches
Shipping Weight: 2.9 pounds (View shipping rates and policies)
Average Customer Review:
3.7 out of 5 stars
25 customer reviews
Amazon Best Sellers Rank:
#209,100 in Books (See Top 100 in Books)
The book arrived damaged because of inappropriate packing. The contents of the textbook itself are outdated. The authors seem to put together a lot of fluffy material which is not practical anymore. Would never recommend it unless its a prescribed text.
Excellent option to the U.S. version.
Study abroad program.
Product was received in fair condition but served its purpose it would be better if there was a way to indicate to whomever that when you received the rental it was in a certain condition
Ok
International business is very good book that show some strategies to do business in international market.
came ontime and is a great book
Served its purpose for my class
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